Why Warner Bros Is Suing Midjourney (And Why It Matters for Everyone)

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I try and stay away from the topic of AI because

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this particular topic gets people super annoying.

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Not annoyed, annoying. But I did think that there

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was a couple of stories this week, one that I

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found, one that Jay found that were a little

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interesting. on the AI side of the house, so

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we're going to talk about that. Mid Journey,

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one of the big AI companies out there, is being

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sued by Warner Brothers, as they're by other

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companies, but Warner Brothers, because Mid Journey,

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quote, brazenly dispenses its intellectual property

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as if it were its own. What are they talking

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about? They use some examples where just by typing

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in the prompt classic comic superhero battle,

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right, it spits out Superman, Batman, and Flash.

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Right? Not generic superheroes, but those particular

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superheroes. They're facing similar lawsuits

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from Disney and Universal, which called the company's

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AI image generator a virtual vending machine

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that generates endless unauthorized copies of

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their work. So I guess this is where, where again,

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People get super annoying about this and there's

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some that I agree with and some that I don't

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But we're gonna try and talk about both our AI

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topics tonight with it with just a teeny bit

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of nuance Okay nuance. It's a thing. Um, so Right

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off the bat. What is your first immediate gut

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reaction there Jay? AI can be a tool for good.

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But we are going to fuck it up. Like every single

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other thing that we have ever created. That's

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my initial. Yeah, that's my initial go to that.

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And also kind of like what you were saying about

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just trying to stay away from AI topics. Like

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I kind of feel like I just want to Marshawn Lynch

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here and be like, y 'all know why I'm here. And

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that's all I say for the next hour and a half.

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Remember, the next day, I thought it was your

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idea. Oh, just pointing that out. That one was

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your idea. We had to tweak that a little bit

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just to make sure that the YouTube algorithm

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got to kill us. But that next one was your idea.

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And I think it's an important topic, too. Here's

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here's where I come down again. Let's let's toss

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a nuance in here. I used it with my last store

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because when we were writing like ad copy for

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social media posts and stuff like that where

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sometimes generating that stuff is hard, right,

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especially in a way that's going to be engaging

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and really do what you need to do. There was

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one site called copy .ai that did ad copy and

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you can make tweaks to it and say, hey, I want

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it to be more playful. I want it to be more serious,

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more this, more that. And it was useful for generating

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kind of ad copy. Okay. And there's stuff where

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I think LLMs can be useful or AI can be useful.

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Conversely, I'm getting to it people who are

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about to yell at me in the comments section.

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Conversely, I do think that there are massive

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copyright issues with AI that quite frankly,

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our chicken shit of a government don't know how

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to handle and refuse to confront head on. right?

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And I, and I think that that's a, that's a massive

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issue. Um, and I don't see that status quo changing

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under the current administration. You know, and

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so, so what do you, what do you think about all

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that? Jay? I mean, what's your, your. Yeah, I,

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I agree. I don't think our administration is

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going to try to take this on or. I don't know,

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at least like be decisive one way or another.

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They'll probably just talk about it like, oh,

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we need to do something about it. It's so bad.

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It's like the worst. It's like the crime in DC.

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I don't know. But yeah, I agree. I don't think

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I don't think they're going to touch it. And

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if you kind of think about it, like why, right?

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AI right now is a It's it's a huge I don't know

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how big it is, but it is a huge industry, right?

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There's a lot of giant tech corporations that

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are Funding AI it's the reason Nvidia and AMD

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have gotten as big as they are too because the

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chips they're designing specifically for AI It's

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not about graphics cards and you know gaming

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computer chips anymore. These are chips and stuff

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that they are designing specifically for LLM

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for AI generation purposes right because you

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need massive amounts of computing power Generally

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speaking and we talked with this a few years

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ago where the Chinese are saying they've got

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one that doesn't require it But go check that

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video out if you want to know more You know It's

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a huge thing. Now, conversely, you're right.

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It's turning into a huge industry, but Salesforce

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just laid off 4 ,000 people with their CEO saying,

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AI means I need less people. And that's the other

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thing that I think is killing us here. And we

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can, God, man, I can go down the rabbit hole

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on what I think we should do about this, but.

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I mean, what I saw you make a face there. What's

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your your thought process? I hear this all the

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time, like, oh, like, I was going to take my

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job. Oh, you know, is. You know, I'm going to

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get fired because I can do my job. And this is

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actually I don't believe this is true. I know

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we just said. Whatever laid off a lot of people.

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Yeah. But you still so I was talking to an engineer

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today about this same topic And just to be clear

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for our audience who may or may not have watched

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this video before Jay is an engineer That's what

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Jay does for a living in the real world Okay

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in the world until we make enough money to do

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this podcast full -time Right and come to you

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every day of the week. This is what Jay does

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Jay is an engineer So Jay knows what they are

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talking about Yeah. I saw a fresh out of college

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engineer. I was talking to her about this and

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she was like, I just have a I write my write

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my code. Like I will say, hey, write this. I'm

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trying to do XYZ. Write it, blah, blah, blah.

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I was like, okay. You still have to have someone

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that can present. that like you still have to

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so like let's step outside of like engineering

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typically there's a lot of other there's a lot

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of cross functionality between other departments

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so like you have to be able to explain what is

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going on for someone like a project manager to

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understand who may or may not be an engineer

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right I feel like sometimes they do have an engineering

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background sometimes they don't and You're going

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to have to explain it to the project manager

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so that they can explain it to their, you know,

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to the company's L one leadership team or C suite.

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And if you don't know what's going on. And if

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you can't explain what is happening. You're like,

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it's not going to work like there's still documentation

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of. So like, for instance, like where I work,

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we have documentation on like theory of operations

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is what we call them. Here's what's going on.

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Here's how it's happening so that future engineers

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can review it, understand exactly like our approach

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for whatever XYZ. You still have to have a human

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interaction. to explain what's going on to non

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engineering type people. But then also you have

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to understand, you have to be able to catch the

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mistakes that will happen, or at least be able

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to understand the code enough to tweak it to

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do what you want it to do. You can't just, I'm

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going to fire everyone and I'm going to have

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a project manager just go in and just start writing

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AI, you know. like, Hey, AI creative program

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for X, Y, Z. You still have to have that engineering

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interaction. Well, and you still have some notes.

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Cause again, to me, my first thought would be,

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let's say I Alex go, Hey, I want you to do chat

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GBT, write me this code in this language to do

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X, Y, and Z. If it's spit it out, my first thought

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would be, well, I guess this will work. And I

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would put it into my, my code thingy and I would,

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I would execute it, but If there was a bug or

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something that I had to interact with that I

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don't know, I don't know how to read that code

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and see where what's going wrong is going wrong.

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Right. So you still have to know something. You

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still have to be able to write code. You still

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have to be able to. To debug code, right. In

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order for that to work. Right. And so again,

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this is where I come back to, to what you said.

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It's. It's a tool and I wish people, so I'll

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give you an example for the audience. We use

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a tool inside of one of our systems that we use

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here for our stream. And what it does is at the

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end of our stream, you notice we're in a side

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by side formats, right? So I'm here, Jay is right

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there, right? But we want to edit videos for

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multiple formats. So what we do is we take the

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stream every week and we kick it over to this

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AI tool. And what it does is it analyzes our

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stream. And then what it does is it auto edits

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the video to put us in a top -down format, right?

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Up -down format that's modified for like TikTok

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or YouTube shorts. And it spits that out for

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us. And then it does that, what I call boring

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grindy editing where it sets that all up for

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us. And then I go back in and I tweak it and

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I make some cuts and maybe I cut out some dead

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air or we extend the clip out. which Jay sees

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me do this every week. I'm like, Oh, what if

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we push this clip another four seconds? Cause

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the AI didn't catch the end of this statement.

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Right. And it's not perfect. Cause we get, you

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know, eight or nine clips generated a week and

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we may be go with two or three where we're like,

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okay, those are good. You know, um, so again,

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and to me, that's a tool. We're a tiny little

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YouTube channel, tiny, tiny YouTube channel.

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scheme of YouTube. And so for us, we can't afford

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a professional video editor, and I don't have

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the time, now that it's Jay, to go in and do

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this manually every stinking week, right? And

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so I see it as a tool, but again, I would never

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use it to be like, and I'll give the other example.

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I've written RPG books. I would never use generative

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AI to write a book for me, if that makes sense.

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because that's just cheating and this is again

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where I say people get super annoying because

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I see these pro AI people and speaking of people

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firing people I know of a large security company

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that is in the process of cutting its operations

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staff by 40 percent because they have convinced

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themselves that they can cut their operations

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staff by 40 percent because they can let AI do

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a lot of those functions now Anybody in the industry

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with half a fucking brain is well aware that

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this is going to fall flat on its face. We're

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all kind of looking forward to it, right? Because

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we're like, Oh company, you have no idea because

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you're still dealing with P and the computer

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does not understand people. Okay. You're going

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to screw yourselves and we're kind of all looking

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forward to it. And I think they deserve it. Right.

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But what annoys me is that people are like, Hey,

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I can fix all your problems. I see them on TikTok.

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you know AI generation is a new skill no it's

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not no it's not no it's not writing AI prompts

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is not a new career path okay uh that's why I

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say people get super annoying with this because

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again you have the people who are on once like

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the very Luddite side where they're like AI must

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die Right and the other side who are like AI

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is everything and quite frankly And I think this

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is the other problem is we've lost the ability

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to talk about this with nuance We have no ability

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to vote or hold our elected officials to account

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with Nuance where we can get to the point where

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they're gonna put in the fucking regulations

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that we need Not right out go Katie Yeah It's

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a tool. It's meant to help aid you. It's meant

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to help accelerate things for me personally,

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like it helps me get a little bit closer to doing

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everything I'm supposed to do every day because

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my job legit today came in very first thing.

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Another engineer was like, oh, we have another

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problem. XYZ happened. It's not in the budget.

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It's not on the timeline. Oh, awesome. And it

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typically on like a good day. I do about I can

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get through like half of what I'm supposed to

00:13:52.240 --> 00:13:55.059
actually do every single day. Now I can spit

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like speed that up and help me get closer to

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100 % or maybe take on other projects, more things.

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But you still have to have this actual human

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being interacting with AI and understanding what

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is it doing? and how to modify it because if

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anyone if any one of you have ever wrote code

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you cannot write code and it work perfectly the

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very first time like you can go and watch YouTube

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videos of these super high level people showing

00:14:30.970 --> 00:14:33.509
you how to code stuff and I guarantee guarantee

00:14:33.509 --> 00:14:36.029
you every single video they're gonna run into

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an error and they're gonna go huh What did I

00:14:39.899 --> 00:14:43.940
do wrong? Hang on one second. Oh yeah, there

00:14:43.940 --> 00:14:47.659
it is. Okay. Let me fix that. Like everyone has

00:14:47.659 --> 00:14:51.299
this issue where you fuck up and like you have

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to try to find and debug your your scripts. It

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happens. Yep. You can't just take what AI is

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shitting out and go sell it. Right. Well, and

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again, obviously, when something goes wrong with

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your product that you coded with AI, you have

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to be able to look at the code and know what

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happened. Yeah. Straight up. So anyway. That

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will do it for this topic today. Let us know

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what you think down in the comments below. Is

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AI evil? Is it good? Or can we actually start

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to have nuanced conversations? And when do we

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think we can start having nuanced conversations

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about the practical application of AI in all

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of our lives?